About Us

A concierge isn't just for hotels and vacations. Mom's need assistance too, even just to keep their little ones in style. These were the words of inspiration upon which Petite Me was founded. The founders being two women who haven't left each other's side since the ninth grade.

Deanna Russo took the business route as a high profile career woman on Wall Street. Those 15-20 hour work days as Vice President came to a close when she became a mother herself.

Nicole Ryder, a fashion veteran through and through went with her passion and has assisted the wardrobes of shoppers from Saks Fifth Ave to flourishing Internet sites.

Two very driven career women on very different career paths in life were always bonded together by their love for fashion and the finer things in life. This common bond shared between two close friends, who always aspired working together one day, developed into the concept of Petite Me. Fashion and Finance finally came together.